A lucky few crafters are driven to create some specific craft product that sells well. For the rest of us, a little research may be needed to find easy crafts to make and sell. In fact generating ideas can be one of the most difficult obstacles facing artists and crafters.
As a crafter looking to sell your craft products, you need to find craft projects that you not only enjoy making and having, but that also have a potential to generate sales. To a large extent trial and error will be your guide.
When you make your crafts for sale, be sure to create variations and watch the trends of your own sales. Keep adjusting to meet the needs of your customers and keep your crafts fresh and appealing.
Watch craft shows on television and pay close attention to craft magazines to learn the latest tips and techniques. Visit craft fairs and see which venders are successful. What are they selling? How is it unique?
Pay attention to non-craft related trends. What’s hot in the marketplace? Any new gadgets for sale? Remember when ipods were first introduced? Smart crafters were right on top of it, offering a collection of trendy ipod cases and tutorials for making them.
You might also want to watch what is popular in home décor trends. Home improvement and home décor are extremely popular right now. You can capitalize on this by making simple home décor crafts to sell.
Use the following list to generate ides for easy crafts to make and sell.
Accessories – Purses, tote bags, belts, gloves, hats, wallets
Bath and Body – Lotions, scubs, bubble bath, lip balms, perfumes, bath salts
Ceramics and Pottery – Vases, flower pots, figurines, beads for jewelry
Clothing – Baby clothes, blouses, shirts, dresses, shorts, wraps, jackets, sweaters, aprons, kimonos, robes
Fiber and Textiles – Blankets, throws, towels, scarves, table clothes, runners, rugs, pillows
Home and Garden – Yard art, furniture, wind chimes, benches, tables, throw pillows
Interior Design – Candles, pictures, lamps, place mats, wall art,
Jewelry - Earrings, necklaces, bracelets, rings, anklets, cell phone charms, purse charms, dog collar charms
Paper Crafts – Drawing, cards, collage, watercolors, scrapbook supplies,
Toys – Stuffed animals, puzzles, puppets, teddy bears
Wood Working – Bird houses, toys, puzzles, ornaments, furniture, window boxes

The list above is very basic and just designed to help you start generating ideas. Once you find an area of interest, learn as much as you can about what other crafters are doing in that area. Then find a way to put your own spin on it.